With CES 2025 just around the corner, multiple gaming monitor brands are unleashing their wares for the new year. We've already seen some . Next up is a new generation of 4K 27-inch OLEDs.
Thus far, the 4K OLEDs we've already seen are all 32-inch models. That applies to monitors based on both LG WOLED panel tech and Samsung QD-OLED. These new 27-inch models are all based on what's being billed as '4th Gen' Samsung QD-OLED technology.
With all that in mind, who are the players in this new market? Among the first out of the gate is the . It packs the new Samsung panel running at 240 Hz, plus DisplayPort 2.1a (up to 80Gbps).
There's also USB-C with 90 W power delivery, but [[link]] isn't making any claims re increased brightness. Our understanding is that the new Samsung panel does not improve full-screen brightness compared to existing QD-OLED screens.
MSI has the , which essentially matches the Asus spec for spec, but with marginally higher 98 W USB-C power delivery. Where Asus hasn't quoted brightness specs, MSI has, with 250 nits full screen and 1,000 nits in a 3% window. Again, that's the same as existing 32-inch 4K QD-OLED models.
Samsung has its own [[link]] panel in this new 27-inch 4K segment, the . It appears to have pretty much identical specs to the competition. Oh and for the record, we understand that the bright ambient reflectivity issues that lead to black tones appearing grey still apply to these 27-inch 4K QD-OLEDs.
Anyway, increased pixel density is always nice, but it's not immediately obvious how much this will be a clear benefit over 32-inch 4K panels for gaming. The appeal of these panels will therefore likely come down to price. [[link]] Our understanding is that they will be cheaper than their 32-inch cousins, but only a little.

